adobe launch

Adobe Experience Platform Data Collection Tags Launch is Adobe’s tag management solution, or TMS. (Sorry, Adobe product folks, you can change the name internally, but not in my brain.) If you’ve worked with Launch for any period of time, you’re likely familiar with how difficult it can be to debug. In this post I’m going to walk through how to use Requestly to ease some of the pain. Launch (codenamed Reactor) enables quicker deployment of marketing technologies by providing non-technical end users with a means to circumvent common enterprise IT bottlenecks....

I was implementing a new plugin for a client the other day and naturally I went through the same process I go through for every time I do this: Check Adobe docs Get frustrated Google “adobe analytics doplugins” Read 3–6 blog posts Stress eat Do something I know is imperfect and hope for the best Test and see it works well enough Try to explain to the client why it took so long This is obviously not ideal....